SylabUZ
Course name | Enterpreneurship |
Course ID | 14.3-WM-BizElP-Przedsięb-Er |
Faculty | Faculty of Computer Science, Electrical Engineering and Automatics |
Field of study | E-business |
Education profile | practical |
Level of studies | First-cycle Erasmus programme |
Beginning semester | winter term 2020/2021 |
Semester | 8 |
ECTS credits to win | 5 |
Course type | obligatory |
Teaching language | english |
Author of syllabus |
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The class form | Hours per semester (full-time) | Hours per week (full-time) | Hours per semester (part-time) | Hours per week (part-time) | Form of assignment |
Lecture | 30 | 2 | - | - | Credit with grade |
Project | 30 | 2 | - | - | Credit with grade |
The main result of this course is to know the essence of entrepreneurship, with the principles of preparing a business strategy and the principles of running their own business. Developing practical skills in the preparation of a business plan.
Knowledge of business economics and business management
The essence of entrepreneurship, the issue of innovation, legal forms of enterprises.
Characteristics of Spin out and Spin off companies.
Sources of financing enterprises.
Possibilities of cooperation with the research and development sphere: business incubators.
Business plan - concept, functions, structure of the business plan.
Strategic plan in a business plan: strategic goals, characteristics of the immediate and distant environment of the company.
Marketing plan in a business plan: competition analysis using the benchmarking method, industry trends analysis, potential customers analysis, potential price analysis, preparation of promotion strategy.
Organizational plan in a business plan: organization and management of human resources and infrastructure planning;
Technical plan in a business plan: investment planning.
Financial plan in a business plan: balance sheet, profit and loss account, financial flows.
Business risk assessment.
Lecture - conventional lecture using a video projector, presentation of a case study.
Project: practical classes, discussions, case studies.
Outcome description | Outcome symbols | Methods of verification | The class form |
Lecture - Evaluation of the results of the written test covering knowledge of the content of the subject
Project - Evaluation of the results of the written project covering knowledge of the content of the subject
Final grade = 50% of the final grade from the form of classes lecture + 50% of the final grade from the form of project.
1. Ries E., The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses, 2011
2. Osterwalder A., Pigneur Y., Business Model Generation, 2010
3. Pearce J.A., Robinson R.B., Strategic Management, 2010.
4. Patalas-Maliszewska, Managing Knowledge Wolkers - Value Assessment, Methods, and Application Tools, Springer Verlag, 2013.
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Modified by dr hab. inż. Marcin Mrugalski, prof. UZ (last modification: 24-04-2020 14:51)