1. SylabUZ
2. Wydział Nauk Społecznych
3. semestr zimowy 2021/2022
4. WNS - oferta ERASMUS / Politologia - Program Erasmus drugiego stopnia
5. Political communication

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Political communication - opis przedmiotu

Cel przedmiotu

The aim of the course is to learn the basic mechanisms of political communication. The subject of political communication covers the issues of communication processes taking place in politics. Models and paradigms of communication are also discussed. Particular attention is paid to the functions of contemporary media and their influence on politics.

Wymagania wstępne

Zapisz zmiany

None.

Zakres tematyczny

Understanding of politics, communication, and political communication; Theories, models, and paradigms of political communication; Persuasiveness of communication; Information, disinformation, and fake news; The propaganda, public relations, advertisement, and marketing; The media as political actors; The media, media society, media system – changes in the last 20 years; The media reality – should we trust the news on TV?; Tabloidization of the media; The image of politicians; The media in the elections.

Metody kształcenia

Multimedia presentations; work with texts; work with audiovisual material; individual work; work in groups.

Efekty uczenia się i metody weryfikacji osiągania efektów uczenia się

Opis efektu	Symbole efektów	Metody weryfikacji	Forma zajęć

Warunki zaliczenia

In order to pass the course, you must:

1) prepare presentations;

2) participate actively in classes.

Literatura podstawowa

 

• Advanced Social Media Marketing. How to Lead, Launch, and Manage a Successful Social Media Program – Tom Funk – Apress – 2013.

• Alter Egos. Hillary Clinton, Barack Obama, and the Twilight Struggle over American Power – Mark Landner – Random House – 2016.

• Angela Merkel A Chancellorship Forged in Crisis – Alan Crawford Tony Czuczka – Wiley – 2013.

• An-Introduction-to-Political-Communication – Brian McNair – Routledge – 2011.

• Campaign Craft. The Strategies, Tactics, and Art of Political Campaign Management, Fourth Edition (Praeger Series in Political Communication) – Michael John Burton and Daniel M. Shea – Praeger – 2010.

• Comparing Political Communication. Theories, Cases, and Challenges (Communication, Society and Politics) – Frank Esser Barbara Pfetch – Cambridge – 2004.

• Computational Propaganda. Political Parties, Politicians, and Political Manipulation on Social Media – Samuel C. Woolley and Philip N. Howard – Oxford – 2019.

• Fake News, Propaganda, and Plain Old Lies. How to Find Trustworthy Information in the Digital Age – Donald A. Barclay – Rowman & Littlefield – 2018.

• Game of Thorns. The Inside Story of Hillary Clinton’s Failed Campaign and Donald Trump’s Winning Strategy – Doug Wead – Biteback – 2017.

• How propaganda works – Jason Stanley – Princeton – 2015.

• Marketing the Third Reich. Persuasion, Packaging and Propaganda – Nicholas O’Shaughnessy – Routledge – 2018.

• Network propaganda. Manipulation, disinformation, and radicalization in American politics – Yochai Benkler Robert Faris Hal Roberts – Oxford – 2018.

• Political Communication in Postmodern Democracy – Kees Brants and Katrin Voltmer – Palgrave – 2011.

• Propaganda in the Information Age. Still Manufacturing Consent – Alan MacLeod – Routledge – 2019.

• Running for Office. The Strategies, Techniques, and Messages Modern Political Candidates Need to Win Elections – Ronald Faucheux – M. Evans – 2002.

• Social Media in Politics. Case Studies on the Political Power of Social Media – Bogdan Patrut Monica Patrut – Springer – 2014.

• The Dynamics of Political Communication. Media and Politics in a Digital Age – Richard M. Perloff – Routledge – 2014.

• The Marketing of the President. Political Marketing as Campaign Strategy – Bruce Newman – Sage – 1994.

 

Literatura uzupełniająca

Consistent with the presentation topics.

Uwagi

None.

Zmodyfikowane przez dr Adam Ilciów (ostatnia modyfikacja: 26-05-2021 16:23)