SylabUZ
Nazwa przedmiotu | Foreign language |
Kod przedmiotu | 09.1-WZ-ZarzD-FLa |
Wydział | Wydział Ekonomii i Zarządzania |
Kierunek | Zarządzanie |
Profil | ogólnoakademicki |
Rodzaj studiów | drugiego stopnia z tyt. magistra |
Semestr rozpoczęcia | semestr zimowy 2023/2024 |
Semestr | 1 |
Liczba punktów ECTS do zdobycia | 4 |
Typ przedmiotu | obowiązkowy |
Język nauczania | angielski |
Sylabus opracował |
|
Forma zajęć | Liczba godzin w semestrze (stacjonarne) | Liczba godzin w tygodniu (stacjonarne) | Liczba godzin w semestrze (niestacjonarne) | Liczba godzin w tygodniu (niestacjonarne) | Forma zaliczenia |
Laboratorium | 30 | 2 | 18 | 1,2 | Zaliczenie na ocenę |
Acquiring a foreign language at the B2+ level according to the Common European Framework of Reference for Languages and to the extent necessary for the purposes of studying and to performing professional work.
Listening and speaking: students can provide detailed information and identify specific needs in the work environment, they can effectively present their own point of view, e.g. in relation to a product, when asking for something; they deal effectively with unexpected reactions and difficulties; understand the message of media information published on radio and television.
Reading: students understand standard and specialist language correspondence, understand most professional reports, understand the purpose of instructions and procedures, they can evaluate them and propose changes; they can read professional texts published in the press and on the Internet, as well as specialist texts, using a dictionary
Writing: students can take notes for personal purposes as well as for other employees, they can deal with formal correspondence, (the mistakes made do not interfere with the meaning of the text), they can prepare a report, formulate the subject of the master's thesis and write an abstract.
Knowledge of English at B2 level according to the Common European Framework of Reference for Languages
Business entities
Brands
Customer experience
Market Segmentation
Selling on-line
Internet Advertising
Communicative method of foreign language teaching, the use of customized newspaper materials and the Internet sources, translation.
Opis efektu | Symbole efektów | Metody weryfikacji | Forma zajęć |
Verification: Knowledge of English at the B2+ level according to the Common European Framework of Reference for Languages and to the extent necessary for the purposes of studying and performing professional work, confirmed by obtaining a minimum score of 60% at the final test,
O"Droscoll N., Market Leader Business English: Marketing, Pearson Longman, 2014
Pilbeam A., O"Droscoll N., Market Leader Business English: Logistics Management, Pearson Longman, 2012
Widdowson A. R., Market Leader Business English: Business Law, Pearson Longman, 2014
Helm S., Market Leader Business English: Accounting and Finance, Pearson Longman, 2016
Allison J., Townend J., Emmerson P, The Business Upper intermediate, Macmiallan Education, Oxford 2008
Trappe T., Tullis G., Intelligent Business Upper Intermediate, Pearson Education Limited Harlow 2006
Żródła autentyczne: artykuły naukowe, publikacje prasowe, internet
Zmodyfikowane przez dr Paweł Szudra (ostatnia modyfikacja: 30-05-2023 22:45)